9 Sales Lessons from A Popular African Folktale

The Tale

Once upon a time, there was a palm-wine tapper who chanced upon a gathering of daemons while making his way home through the forest. Tired, he was returning home with 20 gourds filled with nothing but his frustrations. After a hard day of scarring palm trees that wouldn’t yield any sap, all he’d managed to collect was a quarter-full gourd of condensed palm-wine from…